HomeLifestyleFood & BeverageBrands That Could Benefit From The NCAA NIL Rule: KDP
Brands That Could Benefit From The NCAA NIL Rule: KDP

Keurig Dr. Pepper (KDP) signed Clemson quarterback DJ Uiagalelei to be a part of its “Fansville” marketing campaign. Kristi Dosh, Sports Business Contributor at Forbes, takes a look at the NCAA “NIL” rule. She discusses the brands that could benefit from the rule, as well as the advantage of collegiate athletes benefitting from their name, image, and likeness. Tune in to find out more.

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