Philip Morris International (PM) CFO On Evolution Of Tobacco Industry

Philip Morris CFO Emmanuel Babeau reviews the company's recent developments. As of April 2021, Philip Morris's tobacco heating system 'IQOS' now accounts for 28% of net revenues compared to 0.2% only five years ago. Smoke-free products are available for sale in 66 markets as of the end of March. Babeau also discusses what is next for the company, as well as the tobacco industry at large.

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Philip Morris International (PM) CFO On Evolution Of Tobacco Industry

Philip Morris CFO Emmanuel Babeau reviews the company's recent developments. As of April 2021, Philip Morris's tobacco heating system 'IQOS' now accounts for 28% of net revenues compared to 0.2% only five years ago. Smoke-free products are available for sale in 66 markets as of the end of March. Babeau also discusses what is next for the company, as well as the tobacco industry at large.