ROKU shares rose after a better-than-expected earnings report. “Roku is no longer just a hardware player. One of the reasons the ROKU stock price is moving higher today is that their advertising category improved throughout the quarter. The company stated that their smart TV unit sales were better than expected. Also, they outperformed the broader market due to their customers’ focus on value. Roku now has about 70M active accounts,” says Jenny Horne. Alex Coffey discusses an example buy call calendar option trade on ROKU with a bullish direction.
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